The BEST Places to Sell Clothing Online in Australia

The BEST Places to Sell Clothing Online in Australia

sell clothing online in australia
 
This post was first created in Jan 2023 and last updated in 2024 
 
Decluttering is the most freeing thing you can do – but when it comes to clothing, it can be hard to let go of items that are still in good condition and have a lot of wear left. It can feel like such a waste.
 
Perhaps you have items you brought on sale, that you never got around to wearing. Something you wore a few times before you grew out of it. Or perhaps something that you no longer need since you have so many similar items that fit the same purpose.
 
Whatever the reason, selling your clothes will ensure they don’t go to waste. Instead, they will end up in the hands of someone who would appreciate it – and you can earn a little extra on the side in the process.
 
Selling clothes online is the fastest and easiest way to sell second-hand clothing in Australia. There are several options available to suit different needs. 
 
The best places to sell your clothes online in Australia are:
  1. The Closet
  2. Reluv
In the tables below you will find a summary of the fees associated with each platform and an outline of which ones I recommend and why. 
 
Each is different in subtle ways, so no one platform is the best of the lot – it all depends on how much you have to sell, the brands you will be selling and how much effort you want to put into selling. 
 
The platforms I recommend are as follows:
Platform Ease of UseFees It's great for selling...
Facebook marketplaceEasyNoneBulk clothing for free/very low price or unique pieces at a reasonable price, to someone local.
CarousellEasyNoneIndividual items of clothing or a small number of similar items, to someone local.
DepopMedium10% on salesIndividual items of clothing or a small number of similar items, to a younger audience.
EbayMedium30c plus 13.4% of the sale priceUnique or highly sought-after items, to a wider audience (but warning: their customer service is THE WORST)
YordrobeMedium10% on sales, $2.50 on swaps and 50% if you send the item to them for saleSpecific high-end or designer clothing, if you want to avoid eBay or if you want someone to take care of the selling for you (online consignment).
 
Other online platforms that may be worth checking out include:
Platform Ease of UseFees Notes
GumtreeEasyFreeYou could get lucky selling a bulk lot of clothing, otherwise this is not the best platform for second hand clothing.
The ClosetMedium% fee varies with sale price (from 44- 96%)An alternative to Yordrobe, especially good to use if Yordrobe does not accept the brand of clothing you have on hand.
ReluvMedium$27.50 for 10kg bag and shipping covered, $5.50 for 10kg bag only, $24.50 for shipping only, f% fee varies with sale price (from 40 - 80%)An alternative to Yordrobe, especially good to use if Yordrobe does not accept the brand of clothing you have on hand.
EtsyInvolved30c to list plus 25c and 9.5-10.5% of the sale price Unique or highly sought-after items.

There is another operation (SwapUp) who are actively pursuing this market. I haven’t linked to them in this blog post for this reason – they have been stealing content from small online creators like myself, without any attribution. I have reached out to them with no response. A business run by people like that is not a business I support. You can look them up if you like, but they aren’t any cheaper or any different to the other options mentioned above.   

Note: If you want to know the best platform to use to sell luxury designer items, this is not covered here. You can use the platforms mentioned in this blog post however these platforms do not focus exclusively on luxury items so you won’t be reaching the right market. There are consignment stores, which I will cover separately in another blog post. 

Anyhow, let’s get into the different online platforms available and the advantages and disadvantages of each…

1. Facebook Marketplace

The easiest way to sell clothing online is to use Facebook Marketplace. 
 
However, not everything sells well on Marketplace. 
 
I have found that it is best for a bulk lot of clothing or individual pieces that are very unique/ highly sought after because of the brand. 
 
Also, I find people on Marketplace are after a bargain. Anything listed for free “sells” in less than no time. At the very least, the item price needs to be below one-third of the original purchase price to sell quickly. 
 
Anything higher and you may find yourself sitting on the item for a long while. 
 
 
As well as pricing, you need to ensure you post your listing to the right groups – it’s not enough to post it on Marketplace alone. 
 
Search for a local group that may be relevant – perhaps there is a buy, sell, swap group in your local area or a dedicated clothing sell and swap group in your state. Search for these groups, join the groups and post your listing there so more people see your listing. 
 
Posting is as easy as taking a photo and entering some basic details. And it’s all free. 
 
You may come across some weirdos (I’ve had people sending creepy messages – ignored and blocked those!) but generally, Facebook Marketplace has treated me well. I have come across some really nice and genuinely grateful people through Marketplace. 
 
Being able to sell to someone local and not having to worry about shipping is also a bonus. 
 

2. Carousell

Developed in Singapore, Carousell launched in Australia in 2016 and appears to have a relatively large reach. The number of Australian users is unknown but their Australian Instagram account has over 19k followers. 
 
It has all the benefits of Facebook Marketplace in that it is easy to list an item, there are no fees once you sell an item and buyers tend to be from your local area since this site is focused on connecting you to your local community. 
 
But unlike Marketplace, the user experience is entirely different. You can search and find items very easily. This is why I would say this platform is really good if you have individual items of clothing you want to list for sale – write your listing in a way that makes it highly searchable, and it should reach the right person. 
 
You use the platform’s in-built private messaging system to contact the buyer and work out a place to meet to complete the sale. You can ask for cash on pick up or a bank transfer. 
 
 
There are some reports of bad experiences with some buyers – this happens with any platform.
 
The main complaints are about people trying to negotiate a lower price. And the usual complaints about people demanding refunds for perfectly good products. These are problems you would face on places like eBay as well.
 
You could avoid the last problem by ensuring you meet up with the buyer, instead of posting the item. This is easy to do on this platform since your buyer is likely to be local. 
 
As for those that pester you for a lower price – just ignore the ridiculously low offers and don’t waste your time with them.
 
Just be aware – like most places online, you won’t get any help from the customer service team on these types of issues!
 

3. Depop

When you open up Depop, the feel is entirely different to other second-hand clothing apps out there. 
 
It looks and feels very much like Instagram, with stylised photos of people wearing the items they are selling. 
 
You don’t have to follow that style of photography to sell your item. But you will need to ensure the items you are selling suit the audience Depop is targeted. Think unique or highly sought items that suit a younger audience. 
 
 
Selling is not difficult but there are a few hoops to jump through to set up an account. Depop will pay you via PayPal so you will need to set that up to sell. They take 10% off the final sale price. 
 
Not much could be found about the Australian version of Depop but there are plenty of complaints about the UK version. The complaints centre around payment delays – I would hope this is not a problem in Australia and as I said, I could not find any information to suggest that it was. 
 

4. eBay

eBay is still the best online selling platform for reaching a wide audience. This is useful if you want to get the best price possible for an item.  
 
It has this advantage over Carousel. 
 
However, unlike Carousel, it’s not free to sell. Currently, eBay takes 30c plus 13.4% of the sale price, once an item sells
 
I have found it useful for selling highly sought-after or unique items. Sales don’t happen as quickly as they once used to, but when the item is highly sought after, it will sell eventually.
 
 
Competition can be a problem, so you need to take some good photos and the right keywords in your title to get the right reach. 
 
Listing the item is easy enough, but with eBay, you have to be very careful about how you list your item. People will use any excuse to demand a refund. So describe your item well, photograph all defects and take photos of the item with a tape measure showing the measurement of key areas so people can’t complain about sizing.
 
And a warning – eBay customer service IS THE WORST. It’s impossible to get in contact with anyone. They will side with the buyer in any dispute, which is extremely frustrating. And their fees are the worst.  
 

5. Yordrobe

Yordrobe is 100% Australian-owned and operated. It’s a growing platform where you can sell items that have a minimum value of $20 – so high-end brands or designer items do best. 
 
There are specific brands they accept, some of which are noted below: 
 
Yordrobe brands
 
There are three options available on this platform – you can sell your items, swap them for another item or send it to their offices so they do the listing for you (called “drop”). The latter is an online consignment option. 
 
If you go for selling the items yourself, listing your item is free and they take 10% off the final sale price. You will need to have a PayPal account to sell. Listing an item is easy enough but there are some hoops to jump to set up your account. 
 
Swapping an item for another is another option, however, there is very little information on that, other than the fact that it costs $2.50 to swap. 
 
Drop or sending the item is great if you want to outsource the selling functions. Taking the photo, writing a description, adding tags, listing the item and dealing with buyers and delivering the item – it’s all taken care of. All you have to do is send in the clothing, using their pre-paid postage labels, and they do the rest. It doesn’t cost you anything to send the items in. However, they do take a 50% fee from the final sale price. 
 
Yordrobe is the best online consignment option out there when you look at the fees charged. Their 50% fee is very reasonable. 
 
“Drop” items get more exposure on their website and they are also taken to local markets to see if they will sell. If they don’t sell, the prices are dropped. If it doesn’t sell within 60 days, the items are returned to you for free (provided you reach out to reclaim them). 
 
As a small platform, there are very few reviews. However, the company clearly cares about its reputation. It also has 13k followers on Instagram, with no complaints noted on recent posts. 
 

6. Gumtree

Gumtree is an online marketplace for individuals to sell their new or used goods. It is free to list your item and there are no selling fees.
 
It hasn’t been recommended because clothing doesn’t sell well on this platform.
 
It may work if you live in an area where people are active on Gumtree (regional areas perhaps?) or if you have a bulk lot of clothing to sell. 
 
There are reports that this platform is popular with 18-24-year-olds looking for clothes, so that is something to keep in mind. But my experience hasn’t been great on Gumtree. 
 

7. The Closet

An alternative to Yordrobe for online consignment is The Closet
 
The way The Closet works is that you purchase a thrift bag from their website, send in your items of clothing and they take care of everything after that. After your items sell they pay you a % of the final sale price. 
 
There are no details on their website about how much it costs to send in items. I did send them a message and they responded to advise they could send out a pre-paid postage bag however, most people cover the packaging and shipping costs themselves. There are no other additional costs.  
 
As for the money you receive when a sale happens, this all depends on the final sale price as follows: 
the closet payout figures
 
The Closet accepts most high street and designer brands. 
 
Items that are not accepted for sale with The Closet will be returned to you or donated to a charity, depending on what you advise them to do. 
 
The Closet has a relatively high follower base on Instagram with over 6.000 followers, however, it is difficult to see how many active users they have on their site. 
 
The site design is very clean and as a buyer, it is easy to use. They have a mixture of high street and designer items. But more high street.
 
It’s a good alternative if Yordrobe does not accept the brands you have to sell. 
 

8. Reluv

Reluv is yet another online consignment option available in Australia, It works like all the others – you send in your clothing and Reluv takes care of the selling process for a cut of the final sale price. 
 
The payout figures with Reluv are shown below:
reluv payout figures
 
It costs $27.50 to send in 10kg of clothing, with shipping covered. You can opt for a $24.50 option for the shipping label only or pay $5.50 to organise your own shipping.
 
Items they don’t accept for sale will be donated to one of their charity partners or if damaged/well worn, sent to textile recycling. 
 
Reluv will manage the listing for 12 months, adjusting the price if needed. If it doesn’t sell, the items may be returned to you or donated to charity, depending on what you choose. 
 
This platform doesn’t have a big following on Instagram as yet with less than 1,000 followers and no external reviews could be found.
 
As a buyer, the platform is easy to use and has a clean design. They tend to sell high-street brands.
 
One to check out if you want to support something that is just starting out.
 

Related questions:

What is the easiest app to sell clothing online?

The easiest way to sell clothing online is to use Facebook Marketplace. Most people already have access to Marketplace (there is no need to create an account if you already use Facebook), it’s free, it’s easy to create a listing and it allows you to reach a lot of people. 
 
For more information on Facebook Marketplace, refer above 
 

What is the best place to sell your item online for free?

Carousell is an online marketplace that allows users to discover items for sale in their local community – and it is the best place to sell your items for free. While the reach is not as wide as Marketplace, it has a growing user base and features that make it perfect for selling clothes.  
 
For more information on Carousell, refer above.
 

Where is the best place to sell trendy and vintage clothing?

Depop is a great place to sell items of clothing that are considered trendy, vintage or generally highly desirable – especially to a younger, student crowd. And by vintage, I mean items at least 20 years old. Items from the 90s seem to be popular. 
 
For more information on Depop, refer above.
 

What is the best place to reach a wide audience when selling clothing online? 

eBay was once THE place to sell used clothing, but now there are so many other options available. Even so, eBay still has its place, as it is the best online selling platform for reaching a wide audience. This is useful if you want to get the best price possible for an item.  
 
For more information on eBay, refer above.
 

What is the best online option if I want to pay someone to sell the clothes for me?

If you want someone else to take over the selling functions – taking photos, creating the listing, dealing with buyers and sending out the items – then consignment services are what you are after and there are online options for this. Yordrobe is the best online option for you in Australia. 
 
For more information on Yordrobe, refer above
 
 
 
Without a doubt, there is a whole range of options out there – beyond eBay, which for a while was the ONLY option available for people wanting to sell their second-hand clothing online.
 
Now there are options to suit different purposes, targeting different markets and offering different services. 
 
Based on my own experience, selling clothes is worth the effort. It may seem like a saturated market, but if you have some quality pieces on hand you might be pleasantly surprised.
 
Give it a go and see how you go.
 
xxx Tahsin 
 
 
After more information? You may be interested in....

What to Do With Unwanted Old Clothes – A Complete Guide – for a full list of options, based on how many items you have and what condition they are in

 

Is Selling Your Clothes Worth It? Tips to Help You Out – a deep dive into selling clothing online, what price to set and what you can do to make the process easier for you

 

Where to Donate Clothing In Australia – A Full Guide – the best places to donate your fit for wear clothing, including what to do with a bulk lot of clothes  

 

What REALLY Happens to Donated Clothes in Australia – an exploration of the second hand clothing market in Australia and whether its a good idea to donate clothing to charities 

 

Donating Clothing? Know What You Can or Can’t Donate – if you need to know what charities do or do not accept and the condition clothing should be in before you donate 

 

Do charity and thrift stores wash donated clothing? – if you were wondering if charities wash clothing and why clothes from charities smell the same 

 

Throwing Away Old Clothes – Can You and Should You Bin Them? – if you want to know what happens when clothes are thrown into landfill, charity or recycling bins 

 

What to Do With Clothes that CANNOT be Donated – a full guide on what to do with clothes that are not fit for wear 

 

Where to Recycle Clothing in Australia – All Options Covered – a full list of places that accept clothing for recycling, along with details on what REALLY happens when they take your clothes

 

What To Do With Old Underwear and Bras – Practical Tips – if you want to know whether you can donate underwear and bras, as well as practical reuse and recycling options

2 thoughts on “The BEST Places to Sell Clothing Online in Australia”

  1. Hi ,thanks so much for a really fantastic, easy to understand site.
    Awsome you have given so much information and
    and tips .
    Will definitely share your site ,as I want to start selling my upcycled clothes and handmade items too all proceeds are going to my Beautiful nephew who is currently on a trial medication that isn’t funded.
    So I thought this would be a great way to help.
    Thanks so much Gayil

    Many thanks

    1. Hi Gayil, I am so glad to hear that this was of help 💖 It’s very kind of you to take the time to provide the feedback as quite a bit of research went into this.
      I wish your nephew all the best. Sounds like a tough situation and I hope he gets what he needs.
      Take care
      Tahsin

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