Sustainable Jeans Available in Australia – Options to Suit All

This post was last updated in 2024

Hello there my eco-conscious warriors 😊

In today’s fashion landscape, sustainability isn’t just a trend—it’s a serious consideration. As consumers become more aware of the environmental impact of their choices, the demand for eco-friendly clothing has surged. Jeans are no exception.

Fortunately, this is one area where many brands are rising to the occasion, producing not only ethical jeans but also jeans made using sustainable denim.

Below is a list of brands that use sustainable denim or have adopted sustainable practices in production processes. The options are not limited to just a few – there is a wide range of options, offering varying styles and sizes, all available in Australia. But if I had to recommend one I would go for Nudie Jeans. They are designed to be forever jeans and have a free repair program. Worth checking out: Nudie Jeans.

If you want to know more about what makes a pair of jeans eco-friendly, check out this blog post: Do Eco-Friendly Jeans Exist? What to Look Out For. There a quite a few things brands can do to clean up their act in this space.

The brands I have listed in this blog post aren’t perfect by any means but the majority of them have gone to great lengths to move away from traditional, harmful practices. But there are one or two brands* listed here whose efforts are tokenistic at best but I have included them because buying sustainably made products from these brands sends an important signal to these brands. Don’t rule them out completely.

And if you are after ethical jeans you are in luck as many of those listed for their sustainable practices also produce ethical jeans. These brands ensure strong worker rights, fair wages and transparent supply chains. But again, not all on the list fit this brief**.

So whether you’re looking for organic cotton, recycled materials, or ethical manufacturing practices, there are good denim brands out there that have you covered.

Dive into the list below and discover how you can make a positive impact with your next denim purchase.

*Only a select few of the products sold by these brands are sustainably made: Abrand, Levis and Nobody

**The following have a poor rating on the Good On You website: Abrand, Gorman, Neuw

1. Abrand Jeans

Abrand Jeans has a line of products that uses sustainable cotton and eco-friendly washes in their production. Through this line, they are reducing their environmental footprint by implementing water-saving techniques and using less harmful chemicals in their dyeing processes.

Price Range: $100 – $150 AUD

2. Afends

Afends uses organic hemp and recycled materials, focusing on sustainability throughout their supply chain. Their commitment to eco-friendly practices extends to their packaging and overall brand ethos.

Price Range: $120 – $180 AUD

3. Freddystore

Freddystore prioritises ethical production and sustainable materials, emphasising comfort and durability in their jeans. They work towards reducing their environmental impact by choosing eco-friendly fabrics and responsible manufacturing processes.

Price Range: $100 – $200 AUD

4. Gorman

Gorman is known for using organic cotton and sustainable materials in their collections. They focus on creating environmentally responsible products that are both stylish and sustainable.

Price Range: $100 – $200 AUD

5. Levi’s Water<Less® and WellThread®

Levi’s Water<Less® and WellThread® collections are designed to reduce water usage and incorporate sustainable materials. The brand is committed to environmental responsibility and improving sustainability across its entire production process. As a major brand, I was surprised to find they had a “It’s a start” rating on the Good on You website, in particular calling out its efforts to manage water use.

Price Range: $100 – $250 AUD

6. Neuw Denim

Neuw Denim focuses on sustainable fabrics and ethical production. They utilise water-saving techniques and are committed to reducing the environmental footprint of their denim production. The brand ensures fair labour practices throughout its supply chain.

I have two jeans from this brand and I LOVE THEM. They’re both mom jeans bought more than 2 years ago and they have held up really well. Especially considering I only have two pairs of jeans in total in my wardrobe and jeans are essentially all I wear.

The fit is amazing, I’m a size 12 so fit can be tricky with me but I have no issues with these jeans. They have a slight stretch and such high quality – couldn’t be happier.

If you are interested, you can check out their range through this affiliate link: Neuw Jeans

Price Range: $150 – $250 AUD

7. Mos the Label

Mos the Label emphasizes sustainable production, using eco-friendly fabrics and ethical manufacturing processes. They prioritise transparency and environmental responsibility in their business practices.

Price Range: $150 – $250 AUD

8. Denimsmith

Denimsmith is locally made in Australia, using sustainable practices and materials. The brand emphasises quality craftsmanship and reducing its carbon footprint by keeping production local.

Price Range: $150 – $250 AUD

9. Tri Colour Federation

Tri Colour Federation focuses on sustainable and ethical production, using eco-friendly fabrics. They are committed to reducing their environmental impact through responsible manufacturing processes.

Price Range: $150 – $250 AUD

10. Embody Women

Embody Women emphasises sustainable fabrics and ethical manufacturing, tailored for plus-size women. The brand focuses on creating stylish and inclusive clothing while maintaining a commitment to sustainability.

Price Range: $150 – $250 AUD

11. Keeper Denim

Keeper Denim uses organic cotton and recycled materials, committed to sustainable production methods. They prioritise environmental responsibility and ethical practices throughout their supply chain.

Price Range: $150 – $250 AUD

12. Outland Denim

Outland Denim uses organic cotton and offers fair wages and training for workers, focusing on ethical production. Their mission includes providing employment opportunities for vulnerable women, helping to break the cycle of poverty.

Price Range: $200 – $250 AUD

13. Nudie Jeans

Nudie Jeans uses 100% organic cotton, which reduces the need for synthetic pesticides and fertilisers. They also offer free repairs for life, encouraging customers to prolong the lifespan of their jeans and reduce waste. The brand has a strong recycling program, collecting old jeans to be repurposed into new products. Free repairs? Well I’m in. And if you are too, check them out through this affiliate link: Nudie Jeans

Price Range: $150 – $300 AUD

14. Nobody Denim

Nobody Denim is an Australian brand focusing on ethical manufacturing and sustainable practices. They have a line of products that uses FibreTrace – the first certified carbon-positive denim, grown and made in Australia.

Price Range: $200 – $350 AUD

I hope you enjoyed window shopping through this blog post. By choosing any of these brands, you can enjoy stylish and comfortable jeans while supporting sustainable and ethical practices in the fashion industry.

Final word: It can be bit of a leap, buying online. And these aren’t cheap items. But if you can, give them a go. A lot of them have generous return policies if something were to go wrong, so you will be covered. And I do play to try out a lot of these brands myself, so if there is a particular brand you are interested in, let me know below and I may just check them out first.

So please, keep shopping consciously because you know my belief – it is through these conscious choices, we can collectively work towards a more sustainable future 🌎

xxx Tahsin

A Heads Up: This post may contain affiliate links that earn me a small commission at no additional cost to you. Also as an Amazon Associate, I earn from qualifying purchases. I only recommend products and services that will help you take steps towards a more sustainable life and will not recommend anything that does not align, in some way, with these values.

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